Charmi Mandavia is the name behind Charmi Creations. She graduated from London College of Fashion in 2001 and with her unique collection of personally tailored wedding attire and one to one service has been winning the hearts of British Asian brides and grooms ever since.

Contact us

Charmi Creations
Residential Boutique – By appointment only
Pooh Corner, Sandy Lane
Northwood, HA6 3HB
London, UK

The Experience

Brief overview of the client order process

Initial Consultation

After making an appointment, the initial one to one consultation takes place in Charmi’s boutique. During this first meeting, we go through the whole collection and suggest various options available to the bride and groom. At this stage, clients get an opportunity to try on various outfits and see the styles that complement them the most.

At this stage, clients also go through Charmi’s extensive colour, fabric and embroidery samples, which they are able to mix and match to create their dream outfits.

Design Session

The next stage soon follows with a second appointment, ‘The Design Process’. Clients have a meeting with Charmi where they are encouraged, to bring any ideas, including magazine cuttings, specific colours, a particular style or a theme. Charmi will suggest different options on fabrics and embroidery to mix and match to create their dream outfits. She will then sketch the ideas and style on paper and write detailed information on the design sheet which is mutualy agreed.

Embroidery Sample

Once the client is happy and places an order; an embroidery sample is produced and shown to the client for approval. The purpose of the sample is to enable the bride to picture what the wedding outfit will look like. Usually choices of two embroidery samples are given to the client. At this stage it is still possible to make changes to colour, fabric and embroidery. The embroidery sample is for the bride to keep, allowing her to coordinate other aspects of her special day.

Work in Progress

Once all the details are finalised, the order is put into production. The clients, upon request, then get a copy of the sketch and can also request work in progress images of their dream wedding outfit. Once all the hand embroidery is done, the outfit goes into stitching where the dress is finished with a lot of care and attention to detail. Upon completion, the clients then get a full image of their outfit before they come for their fitting.

Fitting & Collection

Once the outfit is ready, clients return for a final fitting. If there are any minor alterations, these are carried out within a few days. Once the bride is completely happy, the outfit is steam ironed and carefully packed, ready to wear on the big day.

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4.8 Stars - Based on 70 User Reviews
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4.8 Stars - Based on 41 User Reviews
  • Reshma Hawker Avatar
    Reshma Hawker

    Dear Charmi

    Wow, what an amazing journey we had with the THE dress!!
    The whole experience from beginning to end was great - from meeting you at the wedding exhibition through to helping me with the finishing touches with my jewellery.

    Charmi was very accommodating to what I wanted, and helped design a beautiful bespoke outfits for my husband and I which looked incredible. We absolutely loved our outfits and felt like a prince and princess - Perfect for our big day. Thank you so much! I would highly recommend charmi creations!

    9/11/2018
    Jas Kumari Avatar
    Jas Kumari

    Charmi created the most amazing wedding outfits for me and my husband, she’s extremely talented and takes her customers vision to the next level! Can’t thank her and the team enough for all the hard work they put into perfecting every little detail. Super happy customer!!!

    7/29/2018
    Nita Sharma Avatar
    Nita Sharma

    Every time I visit Charmi Creations I always walk out with big smile & beautiful outfit. Charmi is a very welcoming & great fashion stylist. Love her collection. She has a great team,Will definitely highly recommend her. She does not only have exclusive bridal collection but she also have lots of other great evening & party wear.
    Thank you Charmi for helping me find my outfit, which is simply the Best.

    12/21/2014
  • Jeneiv Shah Avatar
    Jeneiv Shah

    Charmi is a very talented designer and focused on excellence. From the initial consultation, inspired thoughts, through to last minute changes, and the final delivery of my outfit, Charmi did a great job and I would highly recommend her to other grooms.

    7/29/2017
    Chetna Patel Avatar
    Chetna Patel

    Thank you very much Charmi, your designs and work is perfect. Everyone loved both my wedding and reception outfits :) I have to say if you want someone to deliver on time Charmi is the person to use. Charmi listens to want you want and takes everything on board xx

    5/18/2017
    Subs Vyas Avatar
    Subs Vyas

    The whole experience is one where you are treated like a valued member of the family and all that matters to CHARMI is how she ADDS value to you and all your expectations and you feel all your problems end when you reach out to her and she will do everything in her power to deliver what she promises, like your problems END and hers begin
    Love you CHARMI

    12/11/2019
  • Roshni Maher Avatar
    Roshni Maher

    Me and my husband visited Charmi a year ago to have our outfits designed by her. We were amazed with her studio and professionalism. Charmi created bespoke made to measure outfits for us that we loved. Top quality material and everything just as we had dreamt. Thanks Charmi

    7/29/2018
    Nishi Butani Avatar
    Nishi Butani

    I bought my mehndi, hindu wedding and reception outfits from Charmi Creations and they were absolutely perfect! Everyone commented on how unique and beautiful my outfits were. The quality is faultless.. the outfits are so well made and they fit perfectly. Charmi is so lovely and accommodating and always goes the extra mile. The boutique is also lovely and Charmi offers such a personalised service. I recently bought a dress and chaniya choli from Charmi and they are also beautiful, can't wait to wear them! Xxxxxxx

    7/05/2017
    Anita R Avatar
    Anita R

    Within a short space of time Charmi helped create the look of my dream for my civil. It was an absolute dream come true. She listened to my thoughts and ideas and created exactly what I wanted. Truly a remarkable designer, has a lot of talent and vision requried for the work she does. Thank you so much for making the day that much more special! Anita.

    4/29/2019
  • Roshni Maher Avatar
    Roshni Maher

    Amazing clothing and amazing professional service. Highly recommend Charmi for any future brides and grooms. Thanks Charmi for making our special day extra special!

    4/09/2018
    Rachel George Avatar
    Rachel George

    Charmi designed a lehenga for my wedding reception outfit and it turned out beautifully. She has a lot of passion for her job and is great to work with. At my fitting, the outfit fit me perfectly and required no alterations! Charmi is very professional, reliable and I wouldn't hesitate to recommend her-thank you Charmi!

    9/20/2019
    Veg Assani Avatar
    Veg Assani

    Excellent quality and excellent service. Highly recommended.

    12/03/2019
  • Bhavin Manek Avatar
    Bhavin Manek

    Charmi designed my wedding outfit and did an excellent job! From the start she was very good to work with and it was worth every penny for what is a very special day in your life. The outfit, in terms of material, embroidery and cut, came out superb. Highly recommend!

    11/29/2018
    Reema Agarwal Avatar
    Reema Agarwal

    Nothing better thank Charmi creations!

    11/12/2014
    Bina Bhardwa Avatar
    Bina Bhardwa

    I absolutely LOVED working with Charmi to create my wedding outfit! If it's inspiration and creativity you're after and an idea in your head that you want bringing to life, I couldn't recommend Charmi Creations enough.

    Charmi knows her stuff. She can be trusted to take on your vision and roll with it. She's friendly, patient and honest - integral to making sure your outfit and your day are perfect in every way.

    An incredible journey.

    With love,
    Bina xx

    12/16/2018
  • Shama Dalal Avatar
    Shama Dalal
    positive review 

    Have shopped from their base in India years back with my mother..... Charmi creations was embryonic back then....their eye for details n fabric choices n customer care needs nothing to even be said about...

    Good wishes to the Team...

    Shama Dalal

    12/04/2018
    Devinder Bhogal

    Charmi is amazing! I had 10 weeks to plan a wedding which included finding an outfit. Charmi was so helpful in understanding what I might want and picked out the most perfect outfit for me. I fell in love with it straight away! It was made just for me. I felt like an absolute princess and my husband was mesmerised when he first saw me. He knew the outfit qojld be good but it far exceeded even his expectations. Thank you so much Charmi, you understood me so well and found me the perfect outfit for my special day xx

    11/04/2020
    Priya Patel Avatar
    Priya Patel

    I am so happy that Charmi was recommended to me. The whole process from start to finish was easy & stress free (not something you hear often in wedding planning!) My outfit is better than I had imagined & I cannot wait to wear it on my wedding day! Huge thank you to both Charmi & Aditi who have been fantastic.

    3/20/2015